Senior Account Director
The Sr. Account Director, a key role at the agency, is responsible for the leading of multiple clients’ accounts, as well as leading, managing and coaching the more junior account managers working on these accounts. He/she must be a good project manager and detail-oriented, but also a strategic thinker. He/she must be able to contribute to strategic discussions with senior clients, judge/edit/contribute to briefs that the Strategy Director writes, and have a critical eye for the right creative.
The responsibilities include fairly standard duties, including taking briefs from clients, overseeing/managing the production of projects from beginning to end, and managing the financial aspects of the projects. A constant drive for opportunity with clients is important – where projects can evolve, where new revenue opportunities lie. The Sr. AD will also manage/lead new business pitches (shared duties with other account management members). The Sr. AD works closely with all members of the agency team including the creative teams, the Strategy Director and the Traffic Manager. The Sr. AD reports into the Managing Director.
Other members of the account management team are another Sr. Account Director, an Account Director, and two Account Managers. The AD and AMs divide the day-today of the project management between themselves.
This agency is a creatively driven agency and they have very close relationships with their clients. The Sr. AD plays an important role as the bridge between the clients and not only the creative teams but also the rest of the agency. The Sr. AD takes the client briefs, clearly conveys the brief to the internal teams via a work order and inperson meeting (which can be handled by the Account Managers), oversees the project from start to finish and ensures that the project is on time and on budget. The Sr. AD works closely with the Traffic Manager, who is responsible for scheduling the appropriate concepting, production and review times with the assigned creative teams.
Many clients produce TV commercials and videos and account management works closely with the RTV producer on these projects. For clients who work with other agencies such as digital and media, the Sr. AD will need to help maintain the ongoing relationships with these agencies in regards to the relevant projects.
Nearly all revenue is project-based and therefore account management creates estimates (based on established rate cards for staff hours) for client approval. The AM creates the POs for said estimates and also manages forecasting (via a shared Google doc) for upcoming projects. The agency uses an outside financial management company for accounts payable and receivable and account management has continual contact with this company for his/her projects.
The Sr. AD must be Dutch, Flemish or fluent in Dutch, and fluent in English. At least some prior experience in project management of television production is necessary. Ideally he/she has international experience by having lived outside the Netherlands, but at the very least must have worked on big, global brands in the Netherlands.
creatively driven independent agency in Amsterdam